I'm sure you've seen them -- cars fully covered in advertising for businesses like realtors, banking services, sports teams, and corporate ventures. If you think like I do, you assume that these vehicles are being driven by employees or franchise owners in the hopes of promoting their products and services. Think again!
A relatively new marketing scheme that businesses have taken to with a vengeance is auto advertising. Advertisers pay for a vehicle "wrap" containing a colorful, eye-catching advertisement for their company, and then they pay you to have it installed on your car or truck. Sometimes, they even offer drivers free cars and free merchandise, so all you have to do is drive.
Of course, not everyone is eligible. A clean driving record is a must, and since this phenomenon is growing in popularity, not every driver who signs up is going to be chosen. Motorists must also watch out for the numerous websites that charge for access to a database of pay-you-to-drive sites. However, getting paid to drive is a real possibility in this, the age of advertising.
Can you improve your financial health while making your daily commute? It certainly can't hurt to try!
Harriet @ 11:37 | comments(0) | Permanent link
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